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LSA Beauty Awards 2023: Most Innovative Styling Tool

LSA Beauty Awards 2023 Most Innovative Styling Tool goes to Dyson Supersonic™ with Flyaway Smoother.

In the world of haircare, Dyson has carved a niche for itself as a brand synonymous with innovation and luxury. The Supersonic has become the go-to hairdryer due to its cutting-edge technology and sleek design. Now, with the introduction of the Flyaway Smoother tool, the master of airflow takes hairstyling to new heights.

LSA Beauty Awards 2023 Most Innovative Styling Tool: Dyson Supersonic™ with Flyaway Smoother

Styling straight hair might seem easy, but those pesky flyaways that just won’t go down can really stack on more time in your routine. We’ve all been there — styling your hair just the way you want it but the loose strands stubbornly insist on going every which way. Well, those days are over.

Dyson marries the previous two styling tools available with the old model to create the Flyaway Smoother Tool. Engineered by Dyson, the innovative new tool is designed to tame those pesky flyaways with ease!

Dyson Supersonic with Flyaway Smoother

The Supersonic 

As soon as you lay your hands on it, you can immediately feel the quality and craftsmanship of the tool. Dyson has mastered its craft, melding innovation and design. The hairdryer is lightweight, beautifully balanced, and equipped with a digital motor that ensures no heat damage. 

With the Dyson Supersonic, hair drying is a breeze! Literally. The Dyson digital V9 motor spins six times faster than regular hair dryer motors, with a smart system that checks the air temperature 40 times a second to prevent heat damage. Plus, it uses the Air Multiplier™ tech to create a powerful, controlled jet of air for speedy drying and precise styling. 

Smooth Operator

The Flyaway Smoother joins Dyson’s long lineup of ingenious inventions. The brand draws inspiration from the iconic Airwrap to solve the issue of flyaways and frizz. The attachment leverages the power of Dyson’s digital motor V9 to generate high-pressure airflow. This airflow is meticulously angled to style and dry hair simultaneously.

With all this in mind, the Flyaway Smoother’s true crowning glory is the transition from Smoothing mode to Flyaway mode. While in Smoothing mode, it does exactly what the name suggests – it smoothes the hair.

The Smoothing mode allows you to simultaneously comb through and dry your hair without the fuss of holding a brush. And once you switch to Flyaway mode, the tool capitalises on an airflow phenomenon known as the Coanda effect. 

The Coanda effect occurs when a high-speed jet of air encounters a surface and, due to differences in pressure, the airflow attaches itself to the surface. In this case, the Flyaway Smoother attachment utilises the Coanda effect to attract hair strands to the attachment. This innovative approach simultaneously smooths and dries the hair, effectively tucking away those pesky flyaways.

Need we say more? With the groundbreaking technology of the Flyaway Smoother, salon-grade hair styling has been made achievable with little to no effort. The Flyaway Smoother is not just a styling tool — it’s a game changer.

For a very limited time, Dyson is offering a trade-in program for the Dyson Supersonic™. Trade in any brand of a hairdryer for a Dyson Supersonic™ hairdryer at an exclusive offer up to RM1,699. To learn more, click HERE.

Note:
The information in this article is accurate as of the date of publication.

Written by

LSA Beauty Awards 2023: Most Innovative Styling Tool

Mallie Maran

Writer, Beauty & Jewellery

Bornean born and bred, Mallie enjoys luscious skincare, a bottle of bubbly and chic garments. With a background in Public Relations and Journalism, Mallie is now exploring the world of writing. When not hunched over the laptop, Mallie can be found exploring the latest bars or at home recharging with a face mask.

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